Mrs Jain has expertise in apparel science and has opened a boutique. She is not able to earn any profit from it. Suggest her four ways to expand her business in her field.
Know your Customer: Know your customer what they want. Pay attention not only to current clothing trends in the fashion industry but also what your customers wear on a daily basis.
Aggressive Market with the discount offer: Start aggressive marketing on a local level. Such as pamphlets marketing, local news Paper marketing, etc.
Use digital Platform: Start with your own website with the various clothing trends in the fashion industry. Starts manufacturing and sell online. Online sales are tricky, but it helps a lot.
Sell different items too: Along with clothes, Sell accessories, jewellery in boutique.