-->

Globalisation And Social Change

Question
CBSEENSO12045062

In what ways does corporate culture increase productivity and competitiveness?

Solution

There are so many ways in which corporate culture increases productivity and competitiveness:

  1. Management seeks to increase productivity & competitiveness through the creation of unique organizational culture, involving all members of a firm.
  2. By involving in company events, rituals and traditions – enhances employee loyalty and promotes group solidarity and by creating new ways of promoting & packaging products.