Sponsor Area

Internal Trade

Question
CBSEENBS11004465

 How does the wholesaler help the manufacturer in availing the economies of scale ?

Solution
 Manufacturer are able to avail of the economies of scale as the wholesalers are in a position to place bulk orders. Wholesaler collect small orders from a number of retailers and place the orders in advance with the producer of goods. They pool the orders of many retailers and create a market for the producer. Producer are able to undertake production on a large scale, install advanced technology and minimise production costs.