Sponsor Area

Attitude And Social Cognition

Question
CBSEENPS12041643

Name the factors by which impression formation and attribution get influenced.

Solution

Impression formation and attribution are influenced by the following:

(i) The nature of information available to the perceiver.

(ii) Social schemas in the perceiver (including stereotypes).

(iii) Personality characteristics of the perceiver.

(iv) Situational factors.