State any three points of importance of consumer protection from the point of view of consumers.
The importance of consumer protection from the consumers’ point:
(i) Consumer Ignorance: Providing information to customers about his various rights and reliefs is very essential in order to get rid of the customers ignorance about their rights.
(ii) Unorganised Consumers: Union is strength. A customer alone may not be able to raise his voice against and question the mighty business enterprises. But when they are organised it makes the difference. Consumers need to be organised in the form of consumer organisations which would take care of their interests.
(iii) Widespread Exploitation of Consumers: Consumers might be exploited by unscrupulous, exploitative and unfair trade practices like defective and unsafe products, adulteration, false and misleading advertising, hoarding, black-marketing etc. Consumers need protection against such malpractices of the sellers.
