Nature and Significance of Management

Question

Your uncle is working as 'Marketing Manager' in a company. At what level ofmanagement is he working? What functions do you think he is performing? State any three.

Answer

My uncle is working at the middle level management. The functions which are performed by himare the following:

(i) Interpreting Policies: At this level, policies framed by top level managers are interpreted.Like the marketing manager introduces his salesman to the sales policy of the company thatat no cost credit sales will be made.

(ii) Preparing Organisational Set-up: Every middle level manager prepares outline of hisrespective department in accordance with the objectives of the organisation.

(iii) Appointing Employees: Every departmental manager appoints employees to fulfil theactivities of his department.

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