Question
Briefly describe external factors that affect selective attention.
Solution
External factors are related to the features of stimuli. Other things held constant, the size, intensity, and motion of stimuli appear to be important determinants of attention. Large, bright, and moving stimuli easily catch our attention. Stimuli, which are novel and moderately complex, also easily get into our focus. It has been observed that human photographs are more likely to be attended to than the photographs of inanimate objects. Similarly, rhythmic auditory stimuli are more readily attended to than verbal narrations. Sudden and intense stimuli have a wonderful capacity to draw attention.
