Give advantages and disadvantages of personal interviews, mailing questionnaire and telephone interviews.
Advantages |
Disadvantages |
(a) Personal Interviews 1. Highest response rate. 2. Allows use of all types of questions. |
1. Most expensive. 2. Possibility of influencing respondents. 3. More time taking. |
(b) Mailing Questionnaire 1. Least expensive. 2. Only method to reach remote areas. 3. No influence on respondents. 4. Maintains anonymity of respondents. 5. Best for sensitive questions. |
1. Cannot be used by illiterates. 2. Long response time. 3. Does not allow explanation of unambiguous questions. 4. Reactions cannot be watched. |
(c) Telephones 1. Relatively low cost. 2. Relatively less influence on respondents. 3. Relatively high response rate. |
1. Limited use. 2. Reactions cannot be watched. 3. Possibility of influencing respondents. |